AI-native brand infrastructure.

Brail transforms your brand & asset library into a
readable brand endpoint that integrates and syncs
directly with any tool you use or build.

Hundreds of companies use Brail to..

Migrate brand assets from one DAM vendor to another.

"We saved $100K on consultancy fees for migrating 100,000 brand assets from DAM1 to DAM2. Project done in 7 days, not 3 months. Wow."

Set up their own AI-powered brand assistant.

"We use Ruth every day, saving us 10-20h on brand management per week. It's amazing"

Automate brand compliance checks for content.

"Everything generated in Figma is now automatically checked with by our custom built brand compliance officer. Simple as that."

Deliver AI-ready brands and re-brands to clients.

"We always deliver brands in Brail, that way clients gets an AI-ready hub and they can move their brand in—and out—of platforms as they choose."

Reduce time-to-trained for generative models

"We used to spend 20-30h training the model on each new brand to get it perfect. Now we just fetch from Brail."

Generate on-brand content in Claude through the Brail brand MCP.

"Took exactly 10 minutes to set up, and now we can stop stressing out about all the rogue AI content being produced."

How it works

Brail imports, cleans, structures and understands.
Then generates, integrates, delivers and syncs.

Brail connects to all your sources and imports all your assets, brand guidelines, rules, use cases, guidance and history.

Our state-of-the-art AI models cleans, verifies, structures, categorizes and understands your brand data and assets.

Brail sets up a human & machine-readable brand data repository, with endpoints that can be called on through a custom brand API and MCP.

You call on your brand endpoints to fetch brand assets or knowledge. Used to build, migrate, implement, check or generate tools, apps, agents, websites, content etc.

Your brand now moves freely across brand infrastructure. No expensive folder-services, $100K migrations, vendor lock-ins, manual training, copy/pasting or brand inconsistency.

The future of brands.

Over the past few years, technology that empowers great design and content has advanced rapidly. The way brands are created, implemented — and how they evolve — is undergoing dramatic and fast-paced change.

Brands of the future are inherently dynamic, AI-native, and with an ever-growing range of elements. Yet, many of the tools we rely on to create, evolve, and scale our brands are struggling to keep up. Quite frankly, the traditional brand "toolbox" feels completely outdated. We were promised efficiency, consistency, and compliance — but what we got was just another tool that requires humans to repeat the same upload/download and copy/paste tasks.

Brail is built by people with 30+ years combined experience in DAM, brand consultancies, brand design and brand tech. We believe it's time to rethink the format.